Direct Marketing Executive - Nottingham

Our client is looking for a Direct Marketing Executive to join their growing marketing function in Nottingham.

This is a hands-on marketing role focused on direct customer communications and campaign delivery, rather than social media or content creation.

You'll be responsible for planning, coordinating and delivering targeted marketing campaigns across channels including email, direct mail, leaflets and other offline marketing activity, helping to drive customer engagement and generate new business.

The Role

You'll take ownership of a range of direct marketing campaigns from initial planning through to delivery and analysis.

Key responsibilities will include:

Planning and delivering targeted direct marketing campaigns
Creating and coordinating email marketing campaigns
Managing leaflet, brochure and direct mail campaigns
Developing targeted customer communications
Working with customer databases and CRM systems to segment audiences
Coordinating campaign artwork, print and distribution
Managing campaign schedules and ensuring activity is delivered on time
Monitoring campaign performance and producing reports
Analysing response rates, engagement and ROI
Testing different messaging, audiences and campaign approaches
Maintaining accurate customer and marketing data
Working closely with internal teams to understand campaign requirements
Supporting the wider marketing team with campaign planning and execution

About You

We're looking for a practical, commercially minded marketer who enjoys getting campaigns delivered and seeing measurable results.

You'll ideally have experience in:

Direct marketing
Email marketing
Customer communications
CRM/database marketing
Direct mail or leaflet campaigns
Campaign planning and execution
Marketing reporting and analysis

Experience using CRM and email marketing platforms would be advantageous.

You don't need to be a social media specialist – in fact, this role is specifically focused on direct marketing and customer engagement rather than social media management.

The Person

We're looking for someone who is:

Organised and highly detail-focused
Commercially aware
Confident managing campaigns from start to finish
Comfortable working with data and customer databases
A strong written communicator
Creative when developing campaign messaging and ideas
Analytical and interested in measuring campaign performance
Proactive and able to manage multiple campaigns simultaneously
Comfortable working independently while collaborating with the wider team

Interested? Please Click Apply Now!